Later, as demand increased, companies started using their own fabrics for their western collection. Some of the earliest western shirts used heavy suit materials, including wool, wool gabardine, and rayons. Early western shirts were influenced by the Great Depression and Second World War. Some of these changes included extra-long tails and the fusion of casual-formal elements so that the shirt could even be worn to work and formal events. This is when their designers started shifting the classic western snap shirt to contemporary designs, fabrics, silhouettes, and colors while keeping the western influence (flap pockets, cavalry bibs, yokes, and piping) intact. When Wrangler did some market research, they discovered that most young Americans were buying their boots, jeans, and cowboy hats at western retail stores, but they were flocking elsewhere for shirts. Most of them were in plaid, stripes, or solids and displayed a “biased-Z’ formation where the flaps, the pockets, and the yoke all angled in such a way that they formed the letter ‘Z.’ Some used fabrics other than denim and wool, while others added detailing like patterns and embroidery on the snap shirts.īefore the early 1970s, almost 90% of the shirts that were sold were western snaps. Soon designers were adding their special touches to the traditional western shirt. In 1978, when Urban Cowboy hit the screen, it was like a wildfire catapulting the western shirt from the niche market to the mass market. ![]() Western classics like The Good, The Bad The Ugly started a crazy demand for western-inspired shirts. Thus was born the Western shirt with snaps.īy the 1950s, Hollywood made western snap shirts even more famous. He even acquired Gripper Fasteners from the Scovill Manufacturing Company in Connecticut to finalize the snap design. ![]() Weil believed that the snaps would make the shirts safer for rodeo riders and could prevent them from getting snagged on fences. He decided to use similar but better ones in his designs. Weil – the founder and CEO of a Denver-based Western clothing company – saw a Chinese tailor in San Francisco putting glove snaps on shirts. The Western snap shirt was first made in 1939 when Jack A. Soon cowboys started imitating art and Hollywood and rodeo stars. While on the range, real cowboys in the early 1900s wore deary shirts – something their wives or girlfriends had stitched, Hollywood stars preferred to sport something more flamboyant. Of course, cowboys have always been dandies. ![]() Today’s cowboy can thank Hollywood designers for the shirt on his back. In this guide, we will talk about the history of western snap shirts and also list 7 of the best western snap shirts on the market. In addition, snap shirts often have stylish Western details like yokes and pearl snaps.Ĭowboys (and cowgirls) have been wearing western shirts with snaps since the 1940s. They allow a cowboy to easily grab an item from their shirt pocket without having to fiddle with buttons and are easy to take off if they get tangled on something. ![]() But why do cowboys wear snap shirts?įirst, snap shirts are very practical. And the snap shirt is one of the most distinguishing features of a cowboy’s wardrobe. Thanks in advance – I really appreciate it!Ĭowboys are an iconic symbol of the American West, and their clothing has come to be synonymous with rugged individualism. Any links on this page that lead to products on Amazon are affiliate links and I earn a commission if you make a purchase.
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